It is also noted that a trademark can be registered in any color or color combination. (online.zakon.kz)
A figurative trademark aims to create such visual images for consumers that cannot be expressed in words. That is, the figurative trademark in Kazakhstan is an image of various objects made in any color or color combination. For example, trademarks of such giants of the automotive industry as Toyota, Mercedes, Nissan, Suzuki, etc. are well-known all over the world. It is enough to see their trademarks, as each consumer has all the available information about a particular car brand. It is undeniable that today in the automotive world the undisputed leader is the Toyota car. And when you see the world-famous Toyota trademark in front of you, you immediately understand that you have a car of the highest quality in front of you. Based on the foregoing, every open-minded person understands why Toyota is in high demand among consumers. The thing is that, without exception, all motorists want to drive high-quality and reliable cars. Naturally, the Toyota car meets such requirements to the greatest extent, which is what this trademark is an association of.
A verbal trademark consists of words, letter combinations that have a verbal character, phrases and sentences, including slogans. Thus, the verbal name of any company can be registered as a trademark. So, for example, such verbal trademarks as “Amazonia”, “Alibaba”, “Mercedes Benz”, etc. are known all over the world.
3D trademarks are three-dimensional objects. That is, in this case we are talking about goods of the original form and its original packaging. As an example, we can cite Phillips razors, bottles of various types of shampoos, deodorants, colognes, etc.
Combined trademarks, as follows from the very definition, are combinations of different trademarks: verbal, figurative, three-dimensional. For example, on a product of the original type, which is a three-dimensional trademark, a label with figurative and verbal designations is pasted.
Along with the above-mentioned types of trademarks, there are also less common types of trademarks: sound, color, olfactory, holographic, moving, tactile, etc.
Thus, we see that the entire market economy consists of many different types of trademarks, which, according to the current legislation, must be protected and protected by their owners. (intellsob.kz)
Types of trademarks
According to Article 5 of the Law of the Republic of Kazakhstan dated July 26, 1999 No. 456-I “On Trademarks, Service Marks and Appellations of Origin of Goods”, figurative, verbal, alphabetic, digital, three-dimensional and other designations or their combinations, allowing to distinguish goods and services of one persons from homogeneous goods or services of other persons.